Q Table 9-2 in our textbook is very interesting. It says that companies continue with their strategy as long as the company’s internal and external positions haven’t changed and the company is meeting its objectives. Under the remaining seven scenarios the company should change its strategic direction. There are four scenarios where the company is meeting its objectives, but in only one scenario do the authors recommend staying the course. In the other three they suggest taking corrective action, even though objectives are being met. Why would you take corrective action when you’re meeting your company’s objectives? There’s always a risk and a resource drain when you shift strategies. Aren’t you taking a risk by chasing internal or external events? Could you potentially end up not meeting your company’s objectives with the new, improved strategy?